Marketing Manager

Posted 03 May 2023
Job type Permanent
DisciplineDigital Services

Job description


The role demands a large amount of responsibility, and the ability to problem solve from top to bottom. It will suit someone who likes to take ownership of tasks and backs themselves to make a meaningful impact for the brand.


BrightSpark are very excited to partner with Birkenstock, to find a first-class creative Marketing Manager to join their team. No two days will be the same in this diverse role with a company that prides itself on the strength of its people and enjoys a relaxed but highly effective culture. They have a strong emphasis on digital & e-commerce and continue to offer the best-in-class experience to customers.

  • Executing, measuring and reporting marketing plans and budgets
  • Working closely with digital, ecom, and retail teams to ensure key campaign and sales KPIs are met
  • Ensuring all communications and executions are in line with brand standards
  • Owning product data, line lists and catalogues
  • Owning content banks and local assets for the brands
  • Development of advertising and marketing collateral
  • General support of the sales team and divisional manager
  • Support wholesale partners with key sell in and sell through initiatives
  • Drafting DTC communications through EDM, web, and social
  • Running social media pages

We are looking for someone with a passion for all things fashion and retail.  In addition you should bring:
  • 4+ years of marketing experience
  • Comfort combining and coordinating a multi-channel approach for brand & product marketing (including wholesale, retail and online)
  • A sound understanding of different forms of marketing, including a solid grounding in digital tools like Facebook Business Manager, Google Display, and AdWords
  • A commercial understanding of social media and ecommerce
  • Commercial understanding of PR, print media, and out of home
  • Excellent organisational skills and have a keen attention to detail
  • A strong understanding of brand aesthetics in the NZ mid luxury market
  • Excellent written and verbal communication skills
  • The ability to work well with teams and build effective relationships.
  • Work for a well renowned global brand
  • Be rewarded for the work you input
  • Great team and culture
  • Free parking around the office
  • The chance to take on new challenges and extend your skillset
Please apply online or if you have any questions give Cha-lee Hall a call on 027 214 6775